We made it through that busiest time of the year again, when stress levels rose, clients needed to get in, holiday shopping had to be done, and the wrapping, the meals, the decorations…and on it went. It’s easy to get lost in the hustle and bustle, and admittedly, sometimes it’s fun too. Personally, I loved the excitement in the air and the possibility of a white Christmas.

Through all of the holiday season, it may also have been easy to forget about planning for next year. Have you set your business goals for next year yet? Have you updated your business and marketing plans? If not, now’s the time!

When setting your business goals, remember to make your goals SMART ones (Specific, Measurable, Achievable, Relevant, and Timely). Create that star board; create a marketing plan. Plan out the work you do not just as the worker bee, but as the entrepreneur as well. Know what you want to achieve each quarter so that it adds up to a great year. How are you committing to excellence?

In addition, how about setting some goals for your relationship with AMTA?

Never been to a meeting? What are you waiting for?

– It is a fantastic networking opportunity! Why do you need to network with other massage therapists? I met a therapist in my area, whose work I respected. When I had shoulder surgery, she was able to see my clients that weren’t going to make it without a massage while I recovered. The best part? She gave me a small kickback on those appointments, helping me pay my bills while recuperating. I never would have met her without AMTA.

Free and Low-Cost Education
Did you know the AMTA-CT chapter gives you 10 FREE CEs every year? Our annual convention provides 18 credits for just $275. That’s $15/credit!

AMTA-CT’s Commitment to Excellence
AMTA-CT in committing to excellence! We are advocating for higher minimum education standards for massage therapists in CT. We are building our Sports Massage and Community Service Massage teams. We set goals for the chapter and we track those goals to help make our chapter, and your membership, be the best it can be. We want you to value your membership.

Do you have an idea for us? We want to know! Please email info@amtactchapter.org.

Does AMTA’s vision of excellence match yours? Remember, in AMTA, you are a member first. If you have a suggestion or comment, reach out to us, the national office, or a National Board of Directors member. We all want to know!

In Summary
To wrap things up, I wish you a successful planning season and a new year filled with a commitment to excellence. Let’s set those goals, and reach them…together!

Thank you,
Becca Torns-Barker,
AMTA-CT President